by Cecily Crout | Mar 13, 2013 | Google Adwords, Google Analytics, Paid Search
While trying to set up Analytics goals as conversions in Google Adwords I came across a bug when using the “Import Google Analytics” option and thought I should share in case anyone else has the same problem and is trying to troubleshoot the issue. This is...
by Cecily Crout | Jun 20, 2011 | Conversion Optimization, Search Engine Marketing, Web Analytics
Savvy website owners understand the need for web analytics to keep a head count and make sure their services are on target. However, for many website owners the world of web analytics is quite overwhelming. They realize the importance of measuring their web traffic,...
by Cecily Crout | Aug 31, 2009 | Paid Search, Web Analytics
Google conveniently provides easy integration of Google Adwords data with their Analytics program, allowing you to track results of your Adwords pay-per-click campaigns through Analytics.? If you have sponsored listings on Yahoo, Bing, or any other paid search...